AMZN · News · 20260916N

Amazon Now Expansion

AMAZON COM INC · 2026-09-16 · Importance 20 · Surprise 24

Amazon Now has reached a $1 billion annualized sales run rate in India. The quick-commerce service is expanding rapidly, indicating growing demand for near-immediate delivery of grocery and everyday products in the Indian market. The growth increases Amazon’s competitive presence against Indian rapid-delivery providers while raising questions about the sustainability of the expansion.