AXP · News · 20260913N

Affluent Consumer Spending Demand

AMERICAN EXPRESS CO · 2026-09-13 · Importance 23 · Surprise 22

American Express reported a 10% sales increase in the second quarter, indicating strong customer demand. Third-party reporting described American Express as positioned to attract an affluent customer base with high spending power. The affluent customer focus supports continued demand for American Express products among higher-spending consumers.

Key facts

• American Express has positioned its brand to attract an affluent customer base with high spending power. source
• Berkshire Hathaway has nearly 14% of its $359 billion portfolio invested in this winning stock (the article identifies American Express as the referenced winning stock). source