AXP · News · 20261102N

Partner Ecosystem Expansion

AMERICAN EXPRESS CO · 2026-11-02 · Importance 31 · Surprise 42

American Express is expanding its longstanding partnership with the NBA and WNBA into its first global season, under a multiyear agreement. International activations will also include USA Basketball, the NBA G League, and NBA Take-Two Media. The partnership is intended to provide American Express Card Members and NBA fans with additional access, experiences, and value across international markets.