BKNG · News · 20260818N

Institutional Ownership Increase

Booking Holdings Inc. · 2026-08-18 · Importance 20 · Surprise 24

BlackRock acquired more than 65 million Booking Holdings shares valued at approximately $11.65 billion. The purchase gives BlackRock an 8.70% ownership stake and makes it one of Booking’s largest institutional holders. Citizens Financial Group, OneDigital Investment Advisors, and Plato Investment Management also acquired stakes valued at approximately $4.96 million, $2.58 million, and $6.47 million, respectively.

Key facts

• Executive Vice President and General Counsel Peter J. Millones sold a total of 50,050 shares of Booking Holdings Inc. common stock on August 17, 2026 in nine tranches at weighted-average prices between $204.91 and $212.88 per share under a Rule 10b5-1(c) trading plan established on November 26, 2024. source
• Director Vanessa Ames Wittman sold 375 shares of Booking Holdings Inc. common stock at $211.00 per share on August 17, 2026 and now directly holds 16,133 shares. source
• OneDigital Investment Advisors LLC purchased 14,459 shares of Booking Holdings Inc. valued at approximately $2.58 million during the second quarter. source
• Plato Investment Management Ltd purchased 36,517 shares of Booking Holdings Inc. valued at approximately $6.47 million. source
• Institutional investors collectively own 92.42% of Booking Holdings Inc. source