BKNG · News · 20261107N

Distribution Channels Expansion

Booking Holdings Inc. · 2026-11-07 · Importance 29 · Surprise 30

Booking Holdings backed Lola’s launch of Lola VIP Drops in New York, a service offering exclusive last-minute reservations and event access. Lola is broadening its travel-services offering beyond restaurant access through partnerships covering flights, car rentals, tours, and airport services. The report did not specify customer uptake or the scale of the rollout beyond New York.