BKNG · Earnings call · 2026Q3T · Full report
Geographic Market Commentary
Booking Holdings Inc. · 2026-11-03 · Importance 26 · Surprise 24
Room-night growth by booker region was high single digits in Europe and Asia, and mid-single digits in the U.S. and Rest of World. Europe’s growth included high-single-digit domestic room-night growth, while Asia’s included low-double-digit domestic growth; U.S. growth was driven by domestic travel. Rest of World growth was stable compared with the second quarter, with continued growth from bookers in the Middle East. Management also said the U.S. business had outperformed the broader market in room-night growth for three years, while Booking.com and Agoda were investing in localized products, payments, marketing, distribution, and supply relationships across Asia.
Key facts
- In the third quarter, room-night growth by booker region was high single digits in Europe, high single digits in Asia, mid-single digits in the U.S. and mid-single digits in Rest of World.
- Booking.com outperformed the broader U.S. market in room-night growth for the last 3 years.
- Average length of stay increased year over year outside Asia; Asia domestic travel outpaced international travel by the widest margin of any region.