COST · News · 20260817N
Digital Channel Growth
COSTCO WHOLESALE CORP /NEW · 2026-08-17 · Importance 49 · Surprise 58
Costco’s e-commerce comparable sales increased 17.7% in July 2026 from July 2025, exceeding the 10% year-over-year materiality threshold. The company is using digital engagement and personalized recommendations to support member monetization. Expanded digital initiatives and services, including pharmacy offerings, are intended to increase member engagement and spending.
Key facts
- E-commerce comparable sales grew 17.7% in July. source