CRM · News · 20260922N
Anthropic Investment Exposure
Salesforce, Inc. · 2026-09-22 · Importance 52 · Surprise 42 · In source text
Marc Benioff said Salesforce pursued Anthropic after OpenAI’s relationship with Microsoft prevented Salesforce from investing in OpenAI. Salesforce subsequently backed Anthropic and other artificial-intelligence startups. Benioff said the Anthropic investment could ultimately be worth tens of billions of dollars, although the digest gave no current carrying value or investment amount.
Key facts
- Marc Benioff said Salesforce's investment in Anthropic was a plan B that could pay off in "tens of billions". source
- Salesforce backed Anthropic and other AI startups instead of investing in OpenAI. source
Impact estimates
| metric | direction | stage | expected | basis |
|---|---|---|---|---|
| assets | positive | contingent | — | Marc Benioff said Salesforce's investment in Anthropic was a plan B that could pay off in "tens of billions". |