CRM · News · 20260923N

Anthropic Investment Exposure

Salesforce, Inc. · 2026-09-23 · Importance 31 · Surprise 42

Salesforce invested in Anthropic after Microsoft’s relationship with OpenAI prevented Salesforce from investing in the ChatGPT maker. CEO Marc Benioff said the Anthropic investment could generate potential returns of “tens of billions” if Anthropic eventually completes an IPO. Salesforce is also integrating Anthropic’s Claude AI into its software, supporting the company’s enterprise-AI strategy.

Key facts

• Marc Benioff projected potential returns of "tens of billions" from Anthropic's eventual IPO. source