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DEERE & CO · 2026-10-05 · Importance 14 · Surprise 24

Valley Plains Equipment implemented NoviSign cloud-based digital signage across its John Deere dealership locations in North Dakota, South Dakota, and Minnesota. The system gives the dealer’s marketing team centralized control over showroom screens, reusable templates, and scheduled content. It is intended to improve customer communication around store promotions, product introductions, and company news across the dealership network.

Key facts

• Valley Plains Equipment, a John Deere dealer, implemented NoviSign's cloud-based digital signage software across its locations in North Dakota, South Dakota, and Minnesota. source