EXPE · News · 20260805N
B2B Channel Growth
Expedia Group, Inc. · 2026-08-05 · Importance 41 · Surprise 48
Expedia Group's B2B gross bookings grew 21% year over year in the second quarter, materially outpacing 8% growth in B2C gross bookings. B2B revenue increased 23%, making the channel the primary driver of reported revenue growth. Coverage described continued momentum in the B2B segment alongside stronger consumer brands and improved marketing efficiency.
Key facts
- B2B Gross Bookings grew 21% year-over-year in Q2 (quarter ended June 30, 2026). source