FOXA · News · 20260806N

Streaming Subscriber Growth

Fox Corp · 2026-08-06 · Importance 20 · Surprise 24

Fox's free ad-supported streaming service Tubi gained audience and advertising momentum from the FIFA Men's World Cup. Tubi carried some World Cup content, helping expand streaming consumption alongside Fox's broadcast and pay-TV platforms. Fox also reported that World Cup-driven subscriber growth for Fox One exceeded expectations without cannibalizing traditional pay-TV.

Key facts

• Fox said the 2026 FIFA Men’s World Cup boosted advertising sales and subscriber growth for Fox One, surpassing expectations without cannibalizing traditional pay-TV. source
• Tubi featured some content from the FIFA Men's World Cup. source