FOX · 8-K · 20261102PR068663

Advertising Demand Trends

Fox Corp · 2026-11-02 · Importance 52 · Surprise 56

Advertising revenue increased 47% year over year, primarily reflecting the current-year broadcast of the FIFA Men’s World Cup, higher political advertising, and continued digital growth led by Tubi. Television advertising revenue rose 60%, with the World Cup, political advertising, and Tubi growth cited as drivers. Cable Network Programming advertising revenue increased 8%, reflecting higher sports advertising including the World Cup, partly offset by lower digital news advertising.

Key facts

• Television advertising revenue increased $641 million or 60%, primarily due to the World Cup broadcast, higher political advertising revenue, and continued digital growth led by Tubi. source
• Fox Corporation advertising revenue increased 47% year over year, primarily due to the current-year FIFA Men's World Cup broadcast, higher political advertising revenue, and continued digital growth led by Tubi. source
• Cable Network Programming advertising revenue increased $28 million or 8%, primarily due to higher sports advertising, including the World Cup broadcast, partly offset by lower digital news advertising. source