KHC · 8-K · 20260805PR000052

Pricing and Promotions

Kraft Heinz Co · 2026-08-05 · Importance 25 · Surprise 32

Pricing increased 1.3 percentage points for Kraft Heinz in the second quarter, with price increases in each segment. The company said pricing was primarily taken in certain categories to mitigate higher input costs, especially coffee and ready-to-drink beverages. Pricing more than offset part of the volume/mix pressure, but total organic net sales still declined 1.3%. The reported results indicate a tradeoff between price realization and consumer volumes, particularly in North America and International Developed Markets.

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