KHC · 10-Q · 2026Q2 · Full report

Segment Reorganization

Kraft Heinz Co · 2026-08-05 · Importance 31 · Surprise 42

Kraft Heinz announced organizational changes that will combine its West and East Emerging Markets operating segments into a single Emerging Markets operating segment. Remaining European countries within the West and East Emerging Markets segment will move into Europe and Pacific Developed Markets. The Company expects to have three reportable segments—North America, Europe and Pacific Developed Markets, and Emerging Markets—effective in the third quarter of 2026. The reorganization is intended to increase efficiencies and drive sustainable growth, but could require goodwill reallocation, transition testing, and potentially additional impairment charges.

Key facts

• During Q2 2026 the company announced organizational changes to combine WEEM and AEM to form the Emerging Markets operating segment and to move remaining European countries within WEEM into the EPDM operating segment. source
• The company expects to have three reportable segments (North America, Europe and Pacific Developed Markets, and Emerging Markets) effective in the third quarter of 2026. source
• During the second quarter of 2026 organizational changes were announced to combine WEEM and AEM into Emerging Markets and move remaining European countries within WEEM into EPDM; expected three reportable segments and change effective in third quarter of 2026 source
• During the second quarter of 2026, the company announced organizational changes to combine WEEM and AEM operating segments to form the Emerging Markets operating segment. source
• The company plans to move remaining European countries within the WEEM operating segment into the EPDM operating segment. source
• The company expects to have three reportable segments: North America, Europe and Pacific Developed Markets, and Emerging Markets effective in the third quarter of 2026. source
• The company manages its operating results through four operating segments: North America, Europe and Pacific Developed Markets (EPDM), West and East Emerging Markets (WEEM), and Asia Emerging Markets (AEM). source
• Currently the company has two reportable segments defined by geographic region: North America and International Developed Markets, with WEEM and AEM combined and disclosed as Emerging Markets. source