KO · News · 20260819N

Customer Dynamics

COCA COLA CO · 2026-08-19 · Importance 34 · Surprise 42 · In source text

Bad Daddy’s Burger Bar selected Coca-Cola as its beverage partner across all restaurant locations. The rollout adds Coca-Cola, Diet Coke, and Sprite to the chef-inspired burger chain’s menus. The agreement expands Coca-Cola’s restaurant-channel presence and replaces Bad Daddy’s prior beverage offering across its U.S. locations.

Key facts

Impact estimates

metricdirectionstageexpectedbasis
revenuepositiveprobable—Bad Daddy’s Burger Bar has transitioned to Coca-Cola products across all its locations, including Coca-Cola, Diet Coke, and Sprite.