KO · News · 20261106N

Customer Dynamics

COCA COLA CO · 2026-11-06 · Importance 40 · Surprise 42 · In source text

KFC renewed its PepsiCo beverage partnership across eight international markets: the UK, India, Australia, Germany, France, Spain, the Netherlands and Belgium. The renewal comes as KFC switches to Coca-Cola for its U.S. operations starting in January 2027, giving Coca-Cola a major restaurant-chain account in North America. PepsiCo’s international offering will emphasize localized selections, including new flavors, functional drinks and energy products.

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