LOW · News · 20260806N

Acquisition / Partnership / Divestiture

LOWES COMPANIES INC · 2026-08-06 · Importance 34 · Surprise 42 · In source text

Traeger announced a distribution partnership with Lowe’s as part of its fiscal 2026 commercial expansion. The arrangement is expected to broaden Traeger’s distribution through Lowe’s stores, although the reporting did not specify the number of locations, launch date, or financial terms. The partnership was announced while Traeger lowered its fiscal 2026 revenue guidance because of softness in its MEATER business and channel impacts, while maintaining its adjusted EBITDA outlook.

Key facts

Impact estimates

metricdirectionstageexpectedbasis
revenuepositiveprobableTraeger announced a significant distribution partnership with Lowe's.