MCD · News · 20261105N

Menu / Product Innovation and Pricing

MCDONALDS CORP · 2026-11-05 · Importance 34 · Surprise 42

McDonald’s is piloting mix-and-match meal bundles priced at $3.50 to $4.00 in 1,900 U.S. locations, with a nationwide rollout planned for early 2027. The offers are intended to attract lower-income consumers amid customer dissatisfaction with rising menu prices. A separate value plan includes testing items priced below $3 and launching a national program in early 2027.

Key facts

• McDonald's “mix and match” bundles are being piloted at 1,900 locations, with a nationwide rollout planned for early 2027. source
• McDonald's is launching U.S. low-cost “mix and match” meal bundles priced from $3.50 to $4.00 in response to declining customer traffic and sales. source
• McDonald's executives described progress under the McDonald's NEXT strategy, including beverage expansion, restaurant modernization, and operational improvements intended to support longer-term growth. source