META · 10-Q · 2026Q1 · Full report
Revenue Performance and Mix
Meta Platforms, Inc. · 2026-04-30 · Importance 70 · Surprise 56 · No source text
Total revenue for the first quarter of 2026 was $56.31 billion, an increase of 33% year-over-year driven by higher advertising revenue.,Family of Apps (FoA) revenue increased $14.01 billion (33%) to $55.909 billion in Q1 2026, with advertising revenue up $13.63 billion (33%) to $55.024 billion.,FoA other revenue rose $375 million (74%) year-over-year, primarily from WhatsApp paid messaging and Meta Verified subscriptions, while Reality Labs revenue declined $10 million (2%) to about $402 million due to lower Meta Quest sales offset by AI glasses.,Ad impressions grew 19% year-over-year and average price per ad increased 12% in Q1 2026, and revenue growth by user geography was +29% U.S. & Canada, +39% Europe, +29% Asia‑Pacific, and +40% Rest of World.
Key facts
- Total revenue for the first quarter of 2026 was $56.31 billion, an increase of 33% compared to the first quarter of 2025. source
- Family of Apps revenue in the three months ended March 31, 2026 was $55,909 million and increased $14.01 billion, or 33%, compared to the same period in 2025. source
- Net income was $26.77 billion, with diluted earnings per share (EPS) of $10.44 for the three months ended March 31, 2026. source
- FoA advertising revenue in the three months ended March 31, 2026 was $55,024 million (as presented in the revenue by source and by segment table). source
- During the first quarter of 2026, worldwide ARPP was $15.66, an increase of 27% from the first quarter of 2025. source
- Revenue on a constant currency basis would have increased 29% compared to the first quarter of 2025. source
- Ad impressions delivered across our Family of Apps in the first quarter of 2026 increased 19% year-over-year. source
- Average price per ad in the first quarter of 2026 increased 12% year-over-year. source
Impact estimates
| metric | direction | stage | expected | basis |
|---|---|---|---|---|
| revenue | positive | realized | +24.8% | Total revenue for the first quarter of 2026 was $56.31 billion, an increase of 33% compared to the first quarter of 2025. |
| net_income | positive | realized | — | Net income was $26.77 billion, with diluted earnings per share (EPS) of $10.44 for the three months ended March 31, 2026. |
| revenue | positive | realized | — | FoA advertising revenue in the three months ended March 31, 2026 was $55,024 million (as presented in the revenue by source and by segment… |
| revenue | positive | realized | — | During the first quarter of 2026, worldwide ARPP was $15.66, an increase of 27% from the first quarter of 2025. |