MO · Earnings call · 2026Q3T · Full report

Oral Tobacco Revenue Performance

ALTRIA GROUP, INC. · 2026-10-29 · Importance 43 · Surprise 32

Oral tobacco products adjusted OCI decreased 3.7% to $443 million in the third quarter and 4% to $1.3 billion for the first nine months of 2026. Adjusted OCI margins were 66.4% for the quarter and 66.8% for the first nine months. Total segment reported shipment volume declined 4.3% in the quarter and 5.4% year to date, as on! growth was more than offset by lower moist smokeless tobacco (MST) volumes. After adjusting for trade inventory movements, management estimated segment volume declines of 5% in both periods; on! reported shipment volume, by contrast, increased 13.3% to 47.8 million cans in the quarter and 7.7% year to date.

Key facts

• Adjusted oral tobacco OCI decreased 3.7% to $443 million in Q3 2026 and 4% to $1.3 billion for the first 9 months.
• Oral tobacco segment reported shipment volumes decreased 4.3% in Q3 2026 and 5.4% for the first 9 months.
• Altria estimated the oral tobacco category increased 5.5% over the past 6 months.
• Oral tobacco products segment retail share was 27.9% in Q3 2026 and 28.6% for the first 9 months.