MSFT · News · 20261030N

Copilot Monetization and Product Adoption

MICROSOFT CORP · 2026-10-30 · Importance 59 · Surprise 82 · In source text

Microsoft is expanding Copilot’s business model beyond per-seat subscriptions to include consumption-based billing. CEO Satya Nadella described Copilot as “the new OS for work” and said the number of Copilot customers consuming credits through usage-based billing grew more than 75% over the quarter. This signals growing adoption of usage-based purchasing among Copilot customers, although the report gives no customer count or revenue figure.

Key facts

Impact estimates

metricdirectionstageexpectedbasis
revenuepositivecontingent—Microsoft Copilot customers consuming credits through usage-based billing grew by more than 75% over the quarter, according to CEO Satya…