NFLX · News · 20260917N

Litigation and Legal Risk

NETFLIX INC · 2026-09-17 · Importance 31 · Surprise 42 · In source text

Florida Attorney General James Uthmeier filed a lawsuit against Netflix alleging that the company misled consumers about its data-collection practices. The complaint alleges Netflix promoted a subscription model free from “surveillance-driven advertising,” while collecting granular user data and later using it to support its advertising business. The action cites Florida’s Deceptive and Unfair Trade Practices Act and Digital Bill of Rights and seeks a permanent injunction, civil penalties, and attorneys’ fees, although no penalty amount was specified.

Key facts

• Florida Attorney General Uthmeier seeks a permanent injunction, civil penalties, and attorneys' fees in the lawsuit against Netflix. source
• Florida's Attorney General, James Uthmeier, has filed a lawsuit against Netflix alleging the company misled consumers about its data collection practices. source
• The Florida lawsuit alleges Netflix promised a subscription model free from "surveillance-driven advertising" but secretly built a system to collect granular user data and later used it to power its advertising business. source
• The Florida lawsuit alleges Netflix's actions violate Florida's Deceptive and Unfair Trade Practices Act and Digital Bill of Rights. source

Impact estimates