NKE · News · 20261004N

Revenue Performance and Mix

NIKE, Inc. · 2026-10-04 · Importance 47 · Surprise 48

Nike reported a revenue decline in fiscal Q1 2027. Sales in China fell 26% year over year, representing a material geographic deterioration. Nike told investors that top-line shrinkage will accelerate throughout fiscal 2027, while growth in developing regions has stalled.

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