PEP · News · 20260922N

Product Launch and Transition

PEPSICO INC · 2026-09-22 · Importance 26 · Surprise 30

PepsiCo is expanding its zero-sugar beverage portfolio to address changing consumer preferences. The strategy combines product innovation, pricing and broad distribution. The company is positioning zero-sugar drinks as a potential growth driver for its beverage business.

Key facts

• PEP is expanding zero-sugar drinks using innovation, pricing and broad distribution to capture evolving beverage demand and support sustainable growth. source