PEP · News · 20261013N

Product Launch and Transition

PEPSICO INC · 2026-10-13 · Importance 31 · Surprise 42

PepsiCo is repositioning its snack portfolio toward products with added nutritional benefits, simpler ingredients, and smaller portions. Reported examples include protein-packed Doritos and fiber-rich SunChips, which are intended to respond to consumer demand for healthier options while preserving taste. The company plans to expand these products as growth platforms while continuing to invest in its traditional core snack brands. The shift broadens PepsiCo’s functional and better-for-you product positioning beyond conventional salty snacks.

Key facts

• PepsiCo is shifting snack offerings toward products with added nutritional benefits such as protein-packed Doritos and fiber-rich SunChips. source
• PepsiCo aims to expand its "growth platforms" while continuing to invest in its core products. source
• PepsiCo is expanding into functional and healthier products. source