PEP · News · 20261103N
Product Launch and Transition
PEPSICO INC · 2026-11-03 · Importance 34 · Surprise 42
PepsiCo is expanding its portfolio of functional foods and beverages to address consumers’ personalized health and nutrition goals. The company is incorporating more protein and fiber into products such as Doritos and Propel, with options targeting needs including workout recovery and digestive health. The strategy is to offer consumers additional choices rather than replace core products, reflecting varied health and wellness preferences.
Key facts
- The expanded Taco Bell collaboration includes plans for new functional and energy drink offerings across established and emerging beverage categories. source