PGR · News · 20260805N

Bundled Auto and Home Growth

PROGRESSIVE CORP/OH/ · 2026-08-05 · Importance 26 · Surprise 30

Progressive is expanding bundled auto and home insurance, with management highlighting property-business improvements and additional growth potential. The company uses the term “Robinsons” for consistently insured households that bundle auto and home coverage, indicating a focus on increasing multi-policy penetration. This strategy targets households purchasing both personal auto and property insurance products.

Key facts

• Progressive used its second-quarter investor event to outline its strategy for expanding in bundled auto and home insurance, emphasizing improvements in its property business and the growth potential among “Robinsons.” source