PG · News · 20260824N

Investor Stake Changes

PROCTER & GAMBLE Co · 2026-08-24 · Importance 10 · Surprise 24

Institutional investors reported significant changes in Procter & Gamble holdings during the second quarter of 2026. BlackRock acquired more than 190 million shares valued at approximately $27.86 billion, representing an 8.16% ownership stake, while Citizens Financial Group purchased 654,418 shares worth about $95.96 million. First National Bank of Omaha, Fidelity National Financial, Cornerstone Advisors, Wealthfront Advisers and other firms also established or increased positions, while Danica Pension reduced its stake by 23.3% and Flossbach Von Storch cut its holdings by 10.8%. Institutions collectively owned approximately 65.77% of P&G shares.

Key facts

• Diversify Advisory Services LLC owned 27,270 shares of Procter & Gamble after buying an additional 25,173 shares during the period, representing a 1,200.4% increase in its stake. source
• Danica Pension Livsforsikringsaktieselskab reduced its stake in Procter & Gamble by 23.3% in the second quarter, selling 44,979 shares and retaining 148,161 shares valued at $21.7 million. source
• Great Lakes Advisors LLC sold 53,231 shares of Procter & Gamble in the second quarter, reducing its stake by 15.4% and retaining 291,315 shares valued at approximately $42.7 million. source
• Flossbach Von Storch SE sold 245,427 shares of Procter & Gamble in the second quarter, reducing its stake by 10.8% and now owning over 2 million shares worth approximately $296.77 million. source
• Danske Bank A S reduced its holdings in Procter & Gamble by 2.9% in the second quarter, selling 48,982 shares and retaining 1.62 million shares valued at approximately $236.9 million. source
• Investmark Advisory Group LLC purchased 26,731 shares of Procter & Gamble in the second quarter. source