PG · 10-Q · 2026Q3 · Full report

Distribution Channels

PROCTER & GAMBLE Co · 2026-10-22 · Importance 10 · Surprise 6

P&G sells through a diversified channel network spanning mass merchandisers, e-commerce and social commerce, grocery and membership clubs, drug and department stores, distributors, wholesalers, specialty beauty stores, pharmacies, electronics stores and professional channels. Distribution gains supported Personal Care growth in Europe, Home Care volume in North America, and Baby Care volume in Greater China and North America. Distribution gains also increased Oral Care volume in Europe and Feminine Care volume in North America. Conversely, distribution losses reduced Grooming volume in Latin America, while go-to-market discontinuations reduced volume in IMETA, Latin America and Greater China across selected categories.