PM · 8-K · 20260908PR060806
Smoke-Free Portfolio Growth
Philip Morris International Inc. · 2026-09-08 · Importance 65 · Surprise 24
Smoke-free products represented approximately 42% of PMI’s total net revenues in the second quarter of 2026. PMI’s smoke-free products were available in more than 105 markets, and the company estimated that more than 43 million legal-age consumers used them as of December 31, 2025. PMI has invested more than $16 billion since 2008 to develop, substantiate and commercialize smoke-free products. The portfolio includes heat-not-burn, nicotine pouch and e-vapor products, with IQOS and ZYN among the products referenced in the release.