QCOM · News · 20260922N

Supply Chain and Pricing Pressure

QUALCOMM INC/DE · 2026-09-22 · Importance 20 · Surprise 24

The new smartphone-chip launch coincides with a contraction in the broader smartphone industry. Rising memory prices are increasing device costs and weighing on smartphone shipment forecasts. Qualcomm’s on-device AI positioning may help differentiate premium devices, but the memory shortage creates a demand and affordability risk for smartphone customers.