RL · 10-Q · 2026Q2 · Full report

Distribution Channels

RALPH LAUREN CORP · 2026-08-06 · Importance 10 · Surprise 6

Ralph Lauren sells directly through retail stores, outlet stores, concession-based shop-within-shops, digital commerce sites, and Polo mobile apps in the U.S. and Canada. It also sells through department stores, specialty stores, third-party digital partners, and licensed third-party-owned stores. Third-party digital partner commerce is particularly important in Asia, where the company sells through various partner commerce sites. The company is advancing a long-term shift toward a global direct-to-consumer model, with retail and digital channels benefiting from higher traffic and comparable-sales growth.