ROK · 10-K · 2026A · Full report
Strategic Initiatives
ROCKWELL AUTOMATION, INC · 2026-11-12 · Importance 34 · Surprise 42 · In source text
Rockwell’s long-term strategy is to grow through technology differentiation, industry focus, go-to-market acceleration, expanded offerings, and new markets. Its long-term profitable growth framework targets an additional 1% average annual growth from annual recurring revenue and 1% from acquisitions. The company identified industrial AI applications, market access in Europe and Asia, and product portfolio expansion as priorities for acquisitions and venture investments.
Key facts
- Rockwell Automation’s long-term growth framework targets an additional 1% average annual growth from annual recurring revenue. source
- Rockwell Automation’s long-term growth framework targets an additional 1% average annual growth from acquisitions. source
- Rockwell Automation made a $50 million contribution to the Rockwell Automation Charitable Corporation in fiscal 2026’s fourth quarter to optimize tax benefits and fund philanthropic priorities. source
- Rockwell Automation’s inorganic investment priorities include industrial AI applications, market access in Europe and Asia, and product portfolio expansion. source
- Rockwell Automation reported lower attrition in fiscal 2026 than fiscal 2025 for non-manufacturing roles, and a significant reduction for manufacturing roles. source
- At September 30, 2026, Rockwell Automation had approximately 27,000 employees: 9,000 in North America, 6,000 in Europe, Middle East and Africa, 7,000 in Asia Pacific, and 5,000 in Latin America. source
- Rockwell Automation recorded 0.21 workplace recordable cases per 100 employees in fiscal 2026. source
- Rockwell Automation’s March 2026 employee survey reported an employee engagement index of 75, a global inclusion index of 77, and an intent-to-stay index of 74; all three were at or above industry benchmarks. source
Impact estimates
| metric | direction | stage | expected | basis |
|---|---|---|---|---|
| revenue | positive | contingent | — | Rockwell Automation’s long-term growth framework targets an additional 1% average annual growth from annual recurring revenue. |
| revenue | positive | contingent | — | Rockwell Automation’s long-term growth framework targets an additional 1% average annual growth from acquisitions. |