STZ · 8-K · 20261006PR000039
Beer Market Share Gains
CONSTELLATION BRANDS, INC. · 2026-10-06 · Importance 17 · Surprise 24
Constellation’s Beer Business ranked first in dollar and volume share gains across Circana U.S. tracked channels, outperforming the total beer category by 4 percentage points in year-over-year dollar and volume sales. Five of the top 15 dollar share-gaining brands in the U.S. beer category were in its portfolio. Modelo Especial remained the top brand by dollar sales and ranked third in dollar share gains; Pacifico and Victoria ranked second and tenth among dollar share gainers, respectively, and Pacifico became a top-10 brand by dollar sales.
Key facts
- Constellation’s Beer Business was the #1 dollar and volume share gainer in Circana U.S. tracked channels in Q2 FY2027, outperforming the total beer category by 4 percentage points in year-over-year dollar and volume sales. source
- Constellation’s Beer Business had 5 of the top-15 dollar share-gaining brands in the U.S. beer category. source
- Modelo Especial remained the #1 brand by dollar sales and was the #3 dollar share gainer; Modelo Chelada Limón y Sal was the #6 dollar share gainer within the brand family. source
- Corona Extra remained a top-five brand by dollar sales, and Corona Familiar was the #14 dollar share gainer. source
- Pacifico and Victoria were the #2 and #10 dollar share gainers, respectively, and Pacifico became a top-10 brand by dollar sales. source