TSCO · News · 20260805N

Distribution Channels Expansion

TRACTOR SUPPLY CO /DE/ · 2026-08-05 · Importance 23 · Surprise 24

Black Horse Off Road has partnered with Tractor Supply to sell truck and SUV accessories through TractorSupply.com nationwide. The assortment includes grille guards, bull bars, Work Horse K2 Ladder Racks, running boards, and tonneau covers. The online channel is intended to reach truck owners, rural lifestyle customers, and outdoor enthusiasts and has been active since February 2025.

Key facts

• Black Horse Off Road's truck and SUV accessories have been made available nationwide through Tractor Supply's e-commerce platform, a partnership active since February 2025. source