WBD · News · 20260807N
Streaming Segment Performance
Warner Bros. Discovery, Inc. · 2026-08-07 · Importance 58 · Surprise 58 · In source text
WBD’s streaming segment generated more than $3 billion of revenue in the second quarter of 2026, a first for the company. Streaming revenue grew 10% year over year as HBO Max benefited from subscriber gains, higher engagement and increased advertising monetization. Subscriber-related revenue growth accelerated by 200 basis points sequentially. Streaming profitability also improved, with segment EBITDA reported as up 60%.
Key facts
- Warner Bros. Discovery's streaming segment surpassed $3 billion in quarterly revenue for the first time in Q2 2026. source
Impact estimates
| metric | direction | stage | expected | basis |
|---|---|---|---|---|
| revenue | positive | realized | — | Warner Bros. Discovery's streaming segment surpassed $3 billion in quarterly revenue for the first time in Q2 2026. |