AAPL · 10-Q · 2026Q2 · Full report

Revenue Performance and Mix

Apple Inc. · 2026-07-31 · Importance 54 · Surprise 40 · No source text

Apple reported total net sales of $109,417 million for the three months ended June 27, 2026, up 16% from $94,036 million in the prior-year quarter and $364,357 million for the nine months ended June 27, 2026, up 16% from $313,695 million. Product category performance was led by iPhone net sales of $54,252 million in the quarter, up 22% year-over-year (Y/Y), and Mac net sales of $10,352 million, up 29% Y/Y, while iPad declined 6% Y/Y to $6,191 million. Services net sales were $30,739 million in the quarter, up 12% Y/Y and representing a growing portion of revenue (Services $91,728 million YTD, up 14% Y/Y). The company attributes iPhone growth primarily to higher Pro model sales and Mac growth to higher laptop sales, while iPad weakness was driven by lower iPad mini and iPad Air sales in the quarter.

Key facts

• Total net sales: $109,417 million in the three months ended June 27, 2026. source

Impact estimates